Why should a company sign up?
Give something back (Statistics show that 83% of people trust a company more if it is socially responsible – USA Today)
Today, the decision to invest in, work for or buy from a business is influenced as much by a company’s CSR policy as its benefits and pipeline. Become a part of oneoneoneone and demonstrate to your staff, stakeholders and customers (or clients?) that you recognise commerce in the 21st century is about more than slick packaging and the bottom line.
Stand out from the crowd
This unique proposition will put you at the forefront of innovative CSR initiatives and give your competition something to worry about, your staff something to be believe in and your customers a company to be proud of.
Brand recognition (and transformation)
Sponsoring oneoneoneone means you’ll not only be serving a great cause, you’ll also leverage your brand via a website that’s estimating 10,000 hits per day at launch.
oneoneoneone.org integrates seamlessly with all social media channels and it’s generous branding opportunities means your brand will be well represented.
Advice and consultation on maximising these are available and the oneoneoneone team can work with your marketing team or agency to leverage opportunities. (that’s one person saying: put your logo here, link to twitter here, tweet four times a day, create a FB page and link to it to, get a dedicated member of staff to update etc – simple stuff)
Staff retention
Use this as a chance to bring your employees together. Organise a party that they pay £10 to come to – knowing that they are raising £1million for children suffering from aids as they do so. Or if you organise a Christmas party and spend £100 a head, why not spend £90 a head and let it be known that this money is going to a fantastic cause. Are there a number of employees that you would like to see integrated more – give them the taste of organising the event. People love responsibility.
Or are you a company that works on commission – could you reduce the commission you take on 100 deals by £10 giving this money to Arms Around the Child?
AND let everyone know what you are doing – helping raise £1million pounds for children suffering from Aids.
Get creative – anything is possible!
Client retention
Socially responsible companies report up to 20% higher client retention rate than companies in the same sector.
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